Samit Garg on Diverse Range of Corporate Events Companies Popular in 2020

4 min read

Many reasons affect the motivation of people who work in a company. In this post, we are going to review, on the one hand, what are the main components of motivation, what objectives do we pursue when we organize company events to motivate teams, and, finally, what types of events we can arrange to achieve these objectives.

Read on if you are looking for ideas for your corporate event. It should also be noticed that we reached out to a pioneer of corporate events, Samit Garg who is the CEO of the leading event management company in India called E-Factor.

As a business professional, Garg and his company accumulated a replete experience of holding different categories of events both in the corporate and private spectrum. Garg understands that a corporate event’s needs is individualistic and depends on the purpose of an event. Most companies tend to hold one-off or annual events which are customary.

However, certain companies also go over the edge with different format of events and therefore, these events do not follow the defined format. Garg from his experience has managed and held hundreds of corporate events that went on to achieving great success. Today we shall learn from him what modern companies are looking for in corporate events.

Main aspects that generate motivation

At the level of motivation in the company, logically, there are intrinsic and personal aspects of each employee that are essential for their state of mind. But apart from that, there are corporate aspects that we can develop to improve the motivation of our teams.

  • The work environment is a fundamental aspect since most people spend a large part of our day at work. Therefore, a work environment in which employees feel comfortable and satisfied will generate well-being. If we create an environment in which employees enjoy, they will work more comfortably, and therefore we will increase their motivation, and also their professional results will improve.
  • Another aspect to consider is autonomy. If we promote an environment in which each person is responsible for their tasks, has the margin to contribute their ideas, we encourage innovation and creativity, we will be creating an environment in which people can develop. This type of situation is more attractive and motivating than not a very narrow environment in which employees have no margin to contribute their ideas and have strict and constant supervision.
  • The fact that you have clear objectives, as well as a marked and shared roadmap by the teams that make up the company also positively, affects motivation. This helps clarify where we are going. Considering that a company is a great team, we all have to be clear about where we row.  
  • Finally, another aspect that generates motivation is the fact of being able to offer development and training opportunities. This helps employees have more tools and personal resources to achieve better results.

The goals of corporate events focused on motivation.

When we consider organizing events to work and improve the motivation of our staff, it is vital to be clear about the specific objectives that we want to achieve.

These objectives may vary over time or may be different depending on the nature of the equipment or functional areas. Some of the purposes that we can work on via corporate events and that directly affect motivation are:

  • Communication
  • Leadership
  • Creativity
  • Innovation
  • Teamwork
  • Sense of belonging

Corporate events that motivate

Now that we have seen what the main aspects that generate motivation and what objectives can we achieve through corporate motivational events are, we are going to see five ideas proposed by Samit Garg for activities we can organize:

  • Breakfasts, lunches, or dinners: organizing events in which people are in a relaxed atmosphere related to gastronomy is one of the most common forms of corporate events. We can organize it at classic times of the year, such as Christmas dinner, or a cocktail before the summer holidays, but also to celebrate an important milestone or goal achievement.
  • After-work: this type of event is prevalent in the Anglo-Saxon culture and basically consists of encouraging informal meetings after the working day. They are usually events that are organized with a specific frequency, on a monthly or weekly basis, and that is not generally very large. It is quite common that they are carried out by area or department.

 This type of event can be carried out to unite teams that already know each other since they involve “lengthening” the workday in a relaxed and fun way. However, it can also be an excellent idea to encourage people on a team to get to know each other better.

  • Team building actions: these events are the ones we plan to work on roles within teams, work on strengths and weaknesses, etc. They also serve to accomplish the essence of what teamwork is and to demonstrate in a practical way of working as a team. We will always achieve better results than working individually and in isolation.

These types of events take place for a minimum of one day. They are usually held outside the office in large spaces (often in the open air) as they typically require freedom of movement and a flexible environment.

  • Conventions: These events are typically held in areas such as the commercial, for example. They are instrumental in promoting communication. They help all people to be aligned in achieving objectives, etc. They usually combine formal presentation sessions with more playful moments with high motivational components.

Family events: this formula attempts to work on the most personal values ​​of the company as well as the feeling of belonging. They are events that are usually organized at most once a year in the format of an open day, organization of activities for the children of the staff, etc. 

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